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News & Features betterbusiness Under Promise and Over Deliver. It’s All in the Follow Up So Do It Quickly.

Under Promise and Over Deliver. It’s All in the Follow Up So Do It Quickly. Featured

Written by Dinah Liversidge on Tuesday, 08 November 2011 10:40
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I received an email from a potential new client this morning, which said: "Thank you so much for following up so quickly. I'm impressed! You really do what you talk about!!"
I had sent her an email on my return from a speaking engagement in Rotterdam, where I had promised to send her some information and arrange a date to talk. The first thing I did when I got back to the office was to send the email; along with four others to people I had met and agreed to follow-up with.


I am sad to say I am not surprised that she was surprised. So often, I do not hear from people I have met, despite many promises that we will be speaking in the next couple of days. The impression I am left with is that they are less than sincere and I am unlikely to spend time with them if we meet again; I am certainly not going to welcome them into my network.

It takes very little time to take action and follow up; far less than the time we invested in attending an event and talking with people. That time is wasted if we don't continue to develop the relationships we started. I schedule follow-up time after every event I attend. One hour the following morning is enough to make sure I get the most out of the time invested and to ensure I deliver on my promises.

Dinah Liversidge

Dinah Liversidge

Dinah Liversidge is a business credibility mentor & helps clients achieve results by challenging limiting beliefs.  Her “ no-box thinking” approach, inspired by her own experiences in life and business  means she challenges standard behaviours and loves to explore new angles.  Dinah has started and successfully run three businesses in diverse markets and now speaks about credibility and profitable networking to business owners world-wide.   Dinah has 20 years corporate experience, including 14 years with SmithKline Beecham.  She writes her own business blogs, a blog for Virgin.com and a regular business column for The Chronicle.


Website: www.dinahliversidge.com/

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