The findings, carried out for the British Chamber of Commerce (BCC) shows that most Britons believe local businesses play an important role in local communities and nearly half of the survey believe new or international companies hold the key to economic growth in the UK.

The research is part of the 'Business is Good for Britain' campaign launch on 1st February. The campaign highlights the role of business as a positive force for the UK economic recovery.

In terms of the statistics on public prediction for economic growth and how they see businesses future role, 79% of respondents believe creating new jobs should be a high priority for UK firms, compared to generating a profit (43%). This compares to the majority belief that unemployment is set to get worse, with only 7% expecting improvement. Are the constant updates across news platforms on the recession and lack of job opportunities leading us into deep pessimism for the future of business in Britain?

Commenting on the  findings, John Longworth, Director General of the British Chambers of Commerce (BCC), said: “The British public thinks job creation should be a high priority for UK businesses. But businesses can’t do this alone. The government must create the best possible environment to allow firms to grow. Cutting burdensome red tape and implementing its promised credit easing measures would give companies the confidence they need to take on more staff.

“What's more, it is concerning that many members of the public seem to think that profit should not be one of business's top priorities. But without profits, businesses can't generate employment, pay more in tax, or expand into new markets. Profit and success are an essential part of enterprise and our future prospects."

Commenting on the BCC’s Business is Good for Britain campaign, David Cameron, Prime Minister, said:
“Britain's history is built on having some of the most innovative, dynamic and creative businesses in the world. Their success is crucial for this country’s future so I want this to be the year we really get behind them, with more people starting and growing their businesses. They are the engines of new job creation and economic growth that this country depends upon.