Under this lead generation program, new customers who trade in their existing security license (up to 24 months) for AVG 2011 Business Edition get the remaining term on their license free. As an added bonus, AVG will provide a 50 percent extension onto the length of their new AVG security license at no cost. For example, if a SMB is unsatisfied with their existing, two-year security license and are only one month into the agreement, the company can opt for a two-year license with AVG and AVG will supply the remaining 23 months for free and provide one-year of bonus protection.
"Our research into the global SMB sector showed there are three drivers for SMB owners to switch security vendors-end of their contractual agreements, new solutions and the need to react to security breaches," explained Robert Gorby, Global Head of SMB Propositions, AVG. "Yet with the majority of these businesses being only six to 12 months into their existing license, many will miss out on the added protection and security features that the latest anti-virus and Internet security products offer."
"AVG has been a surprising success for our company and the SMB sector. AVG has simplified vendor engagement, allowing my team to spend more time selling and managing customers," said Mustaq Chandia, Director of Network Integrity Services Ltd "Their product is the perfect fit for the SMB sector as its specifically created with SMB's in mind, unlike other security vendors who start off with an enterprise product and reverse engineer something for the SMB's, meaning greater complexity, management and support costs. AVG's open approach, support of the reseller community and discount structure ensures they will be our security vendor of choice for many years to come."
AVG Internet Security 2011 Business Edition is an ideal solution for businesses with a high reliance on the Internet, offering support for a wide range of business critical operations including online transactions, email communications and protecting sensitive customer data. AVG Anti-Virus 2011 Business Edition offers exceptional real-time protection against the latest online threats, keeping critical business data safe and computers and networks running smoothly so business owners can focus on what's important - running their businesses.
Trade In Offer
To ensure that SMB owners do not miss out on the added protection of its latest security offering, AVG is offering SMBs the chance to trade in up to 24 months of their current non-AVG security solution. After confirming proof of competitor security coverage and the expiration date for coverage, AVG will round up the length of their existing license to the nearest month. For example, a business with six months and 10 days will be given seven months of additional protection.
50 Percent More Protection
For those businesses switching from a non-AVG security solution to any AVG business product, the company will add an additional 50 percent onto the length of their new AVG security license. For example, those with a 12 month license will receive 18 months of AVG protection; for those with a 24 month license, they will be upgraded to a 36 month license.
• For security trends analysis, follow AVG blogs at http://blogs.avg.com



