Media & Communications

Media & Communications (270)

How can your company succeed if nobody knows who you are? Read our daily tips on leveraging your influence within the media, with top tips on PR, marketing and publicising your business.

Tuesday, 19 February 2013 13:44

6 Reasons Your Emails Have Bounced (And What To Do About It)

Written by Blaise Lucey, Constant Contact

We’ve all been there. You take your time, create an email, send away…and then when you check your email reports you see that it “bounced.”

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Tuesday, 19 February 2013 13:26

How to do Marketing on a Budget

Written by Christina Richardson

The businesses we work with and admire come up with some ingenious ideas to spread their brand on a budget. They don’t get down in the dumps about not having big advertising budgets; instead they come up with more creative and budget effective solutions, so here's a round-up of 7…

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Tuesday, 19 February 2013 12:50

The Big Untapped Social Opportunity

Written by Steven Mendel

Anyone who’s been online to read a news article, watched a film on a smartphone, or indeed witnessed shops closing on the British high street, knows how the internet has transformed business models in almost every sector of the economy. But far fewer sectors have taken the next big step…

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Friday, 15 February 2013 10:58

Pitching For New Business On Social Media

Written by Marcus Austin

Social media sites such as Facebook and Twitter have enormous audiences, but what’s the best way to communicate your business proposition to this potential source of revenue?

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Wednesday, 13 February 2013 11:50

Maximise Your Media Opportunities

Written by Alison Coleman

Ask most business owners which media opportunities they consider most valuable and they'll probably say the ones that reach their potential customers.

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Friday, 08 February 2013 17:13

What Is Your LinkedIn Saying About You Behind Your Back?

Written by Christina Richardson

LinkedIn connects 187 million professionals around the world – with 10 million in the UK - but it’s more than just a 21st century roller deck. To build an online profile successfully requires a clear understanding of your objectives first.

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Thursday, 07 February 2013 15:25

How To Turn Your Social Media Strategy Into Results

Written by Warren Knight

I have been involved in business since the age of 19 and working with SME’s on their social media for over 6 years. I know how great it is when a client executes their social media strategy and sees the results.

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Thursday, 07 February 2013 12:52

How to Create an Email Header That Works

Written by Tamsin Fox-Davies

You’ve heard the saying that ‘size isn’t everything’–and that’s true, but only if you use what you’ve got in the right way.

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Monday, 04 February 2013 15:54

Confessions of a (Non) Blog-a-holic

Written by Miranda Pacquet, Constant Contact

Ever feel the need to make your personal thoughts and feelings available to the whole wide virtual world?

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Friday, 01 February 2013 13:45

Strengthening Your Team

Written by Trevor Clawson

Let’s compare two businesses. Company A is at the beginning of the growth journey. It’s one or two years old, it generates revenue and employs about ten people. In the not-too-distant future it will be looking for investment or additional bank finance to underpin its growth plans. Company B is…

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Friday, 01 February 2013 11:33

How To Turn Every Sales Person Into A Top Story-Teller

Written by Bob Apollo

What sets top sales people apart? What is it that they do better than the rest? There are, of course, a number of factors, but one that we frequently observe is that top sellers are great story-tellers. They put their points across not by pitching their products, but by sharing…

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Monday, 21 January 2013 09:20

Write Effective Headlines and Consumers Will Come

Written by Christina Richardson

The subject line, headline and lead are the most important aspects to any email campaign. So how do you write better ones and build a memorable marketing strategy around them?

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